The Investopedia 100 celebrates independent financial advisors who are making significant contributions to critical conversations about financial literacy, investing strategies, life-stage planning and wealth management. With more than 100,000 independent financial advisors in the U.S., the Investopedia 100 spotlights the country’s most engaged, influential, and educational advisors.
This year’s list highlights advisors who provide unique value to communities across the board, from those who represent clients in various industries—from music to dentistry—advisors who offer pro bono financial planning tips for women, to those who volunteer to educate students within their own community. It’s an honor to get to highlight the work these individuals do.
Read on to learn about the 2023 class of the Investopedia 100 Top Financial Advisors. (The Top 10 are named in order, while the remaining 90 are categorized in alphabetical order by last name within each advisor’s designated state.)
The Top 10 Advisors
1. Michael Kitces Head of Planning Strategy, Buckingham Strategic Wealth | Reston, VA
For more than two decades, Kitces has been a financial advisor and educator who helps clients and readers at all stages of life. Prior to joining Buckingham Wealth Partners, Michael founded XY Planning Network to serve ‘next generation’ clients who seek financial advice but don’t have the assets to be served by more traditional financial advisors. XY Planning Network now has 1,700 advisors who work with underserved consumer segments.
2. Marguerita Cheng Founder & CEO, Blue Ocean Global Wealth | Gaithersburg, MD
Cheng educates the public, policy makers, and media about the benefits of competent, ethical financial planning as a Certified Financial Planner Board of Standards Ambassador. Cheng volunteers her time through the FPA Pro Bono Program and the Foundation for Financial Planning and is a former spokesperson for the AARP Financial Freedom Campaign with a focus on serving the AANHPI community. Her firm Blue Ocean Global Wealth works with the BLX Internship program which places Black and Latino individuals at fee-only financial planning firms to obtain their first job in the financial planning profession.
Walser is a wealth advisor and tax mitigation attorney who reaches consumers across multiple platforms and mediums including her podcast “Crashes and Taxes,” which breaks down micro- and macro-economic trends to help people better understand their finances and preserve wealth. She also wrote an Amazon best-selling personal finance education book: Wealth Unbroken: Growing Wealth Uninterrupted by Market Crashes, Taxes, and Even Death.
4. Peter Lazaroff Chief Investment Officer, Plancorp | St. Louis, MO
When he started his career, Lazaroff created a newsletter to teach people about investing and financial planning in easy-to-understand language, which now reaches more than 10,000 subscribers. In addition to his podcast “The Long-Term Investor,” Lazaroff works with Rooted, a local St. Louis initiative, to develop financial planning curriculum and financial advisor support for 50 households in his community.
5. Jamie Hopkins Managing Partner, Wealth Solutions, Carson Group | Omaha, NE
Hopkins founded the nonprofit FinServ Foundation, which supports the next generation of financial professionals through coaching and mentorship. At the end of 2022, Hopkins and his team at the Carson Group also created the Youtube series, “The Financial Advisor’s Guide to the SECURE 2.0 Act” to break down each major provision of the SECURE 2.0 Act and highlight important planning points for financial advisors to understand.
6. Douglas Boneparth President, Bone Fide Wealth, LLC | New York, NY
For over a decade, Boneparth has been educating young adults to help them meet their financial goals, and leverages YouTube, social media channels, and his newsletter “This is the Top” to keep the education accessible for all. He also offers weekly, live pre-market commentary on Public.com and co-authored a book The Millennial Money Fix.
7. Dr. Preston D. Cherry Founder & President, Concurrent Financial | Green Bay, WI
Cherry is the founder and director of the Charles Schwab Foundation Center for Financial Wellness at the University of Wisconsin, Green Bay where he provides financial literacy services to college students, community residences, and organizations through peer coaching, a podcast, and one-on-one pro bono planning. Cherry also leads the financial planning program at the University of Wisconsin, Green Bay, and publishes scholarly research about personal financial planning, household economics, and behavioral finance.
8. Stephanie McCullough Founder & Financial Planner, Sofia Financial | Berwyn, PA
McCullough founded Sofia Financial, an independent business that aims to empower women to make wise financial decisions and reduce their money stress. She also hosts a podcast called “Take Back Retirement” where she has conversations with women who have gone through a financial situation and a subject-matter experts to provide information and motivation to help others gain financial control. McCullough also offers free financial literacy classes through Wayne, Pennsylvania-based nonprofit Women’s Resource Center.
9. Mary Beth Storjohann Co-CEO, Abacus Wealth Partners | Santa Monica, CA
Storjohann founded the website and podcast Workable Wealth, which offers education and empowerment to those in their 20s through 40s. She serves as a mentor and career coach to other women in the industry to amplify their voices and brands, and helps lead Abacus’s pro bono financial services program. Her book, Work Your Wealth: 9 Steps to Making Smarter Choices With Your Money, breaks down jargon and complex financial topics for consumers.
10. Elaine King Founder, Family and Money Matters Institute | Miami, FL
King is an award-winning author dedicated to elevating the available financial literacy resources for the U.S. Hispanic population. She produces content in Spanish across her social media platforms, hosts a monthly segment on Telemundo, and runs three Spanish-language online financial education courses, which currently have more than 18,000 students enrolled. King is also an external director for accounting firm Shechter & Everett, LLP, where she works with women before, during, and after marital separation to help them gain financial independence.
For additional content that highlights more of the amazing work our winners are doing in their own communities and beyond, check out the Finding a Financial Advisor content hub, here.
CEO & Financial Advisor, EverThrive Financial Group | Birmingham, Ala.
In addition to working with her clients to further their retirement and wealth-building plans, Leonard educates over 7,000 U.S. workers via in-person group meetings, videos, and virtual courses on her social platforms.
CEO & Senior Wealth Manager, International Private Wealth Advisors | Irvine, Calif.
Barajas is recognized for increasing financial education among Latino individuals, both in his client work at International Private Wealth Advisors and through his multiple published books, television appearances, and position as the first Latino on the Financial Planning Association’s National Board of Directors.
President & Chief Advisor, Hendershott Wealth Management | San Jose, Calif.
Hilary Hendershott is recognized for her dedication to educating women on financial topics through her podcast for female entrepreneurs, Profit Boss Radio, her guest appearances in the media, and the webpage resource tool she created for working moms looking to improve their financial life.
Founder & CIO, Bay Street Capital Holdings | Palo Alto, Calif.
William Huston leads Bay Street Capital Holdings, one of the top 10 largest Black-owned and diverse-led RIAs in the U.S., where he consistently promotes and advocates for diverse and emerging investment advisors.
CEO Mana Financial Life Design | Los Angeles, Calif.
Livadary not only leads her financial wellness–focused program, Mana Money School, she also provides financial education and empowerment to local charitable organizations and small businesses in order to improve financial confidence beyond her client base.
Chief Growth & Innovation Officer, MAI Capital | San Ramon, Calif.
In addition to his work with MAI Capital and his frequent appearances on prominent networks, McLean is recognized for his mission to connect financial advisors with one another and invest together to effect positive change in society.
Founder and Financial Advisor, Gen Next Wealth | Madera, Calif.
Miles-Mattingly co-founded the BLX Internship program, which places Black and Latino individuals at fee-only financial planning firms, and is also the host of Minority Money podcast, where he discusses finance, family, and education, and how all of these things affect your overall wealth.
Founder, Advize Wealth Management | Los Angeles, Calif.
Overweg is recognized for his work to educate financial advisors, specifically those who are new to this industry, which he does by hosting six virtual events per year for new advisors to network and learn with well-known leaders in the space.
Founder, Build a Better Financial Future LLC | Los Angeles, Calif.
In addition to his podcast On My Way to Wealth and speaking at industry events, Rosa promotes financial literacy through public speaking engagements, such as the National Association of Hispanic Real Estate Professionals and the Los Angeles AARP.
Principal & CEO, Falcon Wealth Planning | Ontario, Calif.
Besides his work with Falcon Wealth Planning, Gabriel Shahin is the founder of the Financial Community Education Foundation, where he and his team teach financial literacy courses to the local community.
Founder & Financial Planner Modern Financial Planning | Oakland, Calif.
Troxell is recognized for his efforts to educate younger clients, as well as his volunteer work, which in 2023 included bringing together a group of advisors to volunteer time to help those affected by layoffs.
Founder and CEO, Ballast Point Financial Planning | Burlingame, Calif.
Shawn Tydlaska is recognized for co-founding the BLX Internship Program, which places Black and Latino individuals at fee-only financial planning firms to obtain their first job in the financial planning profession.
Private Investment Advisor, Royal Financial Investment Group | Aurora, Colo.
Dykes is president of the Global Children Financial Literacy Foundation and recognized for co-founding Wesley Learns Book Club, a national financial literacy program that incentivizes young children to become the first stockholders in their families.
Founder and Lead Advisor, Hoskin Capital | Denver, Colo.
Hoskin is dedicated to educating Gen Z about finances and investing, and has drawn more than 200,000 followers on TikTok, where he contextualizes market headlines and offers realistic advice for young adults.
Johndrow is recognized for her grassroots teaching efforts, hosting workshops at Albert Einstein’s College of Medicine, Miss Porter’s School, and Providence College, and volunteering with the Connecticut Money School to reach children and families below the poverty line.
SVP & Director of Women and Wealth, Advisors Capital Management, LLC | Winter Garden, Fla.
Carbonaro has dedicated her career to helping women build financial independence through her professional role, her book The Money Queen’s Guide: For Women Who Want to Build Wealth and Banish Fear, and her nonprofit work, including the Women’s Giving Alliance.
Financial Advisor, Clark and York Wealth Partners of Raymond James | Tampa, Fla.
In addition to her work with clients navigating major life changes and milestones, Adrien hosts and supports numerous wealth workshops and seminars each year, underscoring her commitment to bring women into the financial industry.
Moore works not only with her own firm, but also as an active community speaker, visiting middle school classrooms to share financial and career advice and joining corporate and nonprofit seminars as an expert on financial wellness and retirement planning.
Founder & President IntegriVest Wealth Advisors, LLC | Atlanta, Ga.
Slade is recognized for her efforts to connect Black families and entrepreneurs with financial therapy and money management workshops via organizations such as Innovative Science, Technology, Engineering and Mathematics Workforce Development Project, and the HBCU Community Development Action Coalition.
President, Wealthcare Financial Group, Inc. | Peachtree City, Ga.
In addition to his work with Wealthcare Financial Group, Inc., Martin is recognized for launching a robo-advisor that serves undergraduates, graduate students, and alumni of Black colleges and universities in an effort to close the racial wealth gap.
Vice President , WealthCare Advisors | Schaumburg, Ill.
Billimoria advocates for financial literacy and planning policies with members of Congress, serves as a financial mentor for young adults through the Foundation of Financial Planning, and provides planning services to below-average-income individuals through the San Diego Financial LIteracy Center.
Justin Castelli is the co-founder of the Advisors Growing Community (AGC)—an online community and platform for financial advisors—as well as the curator of the book, More Than Money: Real Life Stories of Financial Planning.
In addition to leading his firm, Hall hosts the Money Mindset Series, a video podcast series on his YouTube channel that breaks down the basics, emotional connections, and planning philosophies of building wealth.
Dorsainvil is recognized for her commitment to sharing personal finance tips, tax information, investment news, and more in videos and blogs on Greenwood, a Black-owned digital platform created to help Black and Latino individuals build generational wealth.
In addition to her numerous speaking engagements for financial advisors and college students, Harris wrote Finance ‘n Stilettos: Money Matters for the Well-Heeled Woman to bring her online advice to more women seeking financial confidence.
President & CEO, Heritage Financial Services, LLC | Westwood, Mass.
Author of the book Beyond The Basics, Maximizing, Allocating and Protecting Your Capital, Azzouz also created The Boston Advisor platform to distribute advice, reading lists, and financial wellness insights via blog posts and weekly newsletters to help investors build long-term wealth and make smart money decisions.
Chen-Zhang established the Zhang Career Center at Western Michigan University to give students financial and career planning support and has developed a financial literacy seminar series for seniors in her community.
Joy is recognized for her effort to increase financial literacy for women through not only client work, but also by hosting the podcast “52 Pearls: Weekly Money Wisdom” and by volunteering her time to the Women’s Leadership Alliance mentorship program for female financial advisors.
DeVore is recognized for his efforts to support self-employed individuals with accessible wealth management resources, including an online money management tool, free book (Freelance Finances Made Simple), and weekly newsletter for self-employed creatives.
Founder & Financial Planner, Evergreen Financial Group | Billings, Mont.
Bauer is recognized for his community outreach efforts, including bi-weekly pro-bono financial education courses, high school seminars, and advocating with state senators for additional CFP education to better support consumers planning for retirement.
Dr. Simpson is recognized for her programs hosted through the Dare 2 Dream Institute, including “You Are a Business” internship, “Financially Fit Bootcamp,” and “Wealth and Protection Masterclass for Entrepreneurs.”
Founder & CEO, Lazetta & Associates | New York, N.Y.
Braxton is recognized for her consistent efforts to make the financial services industry inclusive and increase DEI initiatives, whether that’s through her firm Lazetta & Associates or through her various media appearances.
Peck is recognized for her dedication to children’s financial literacy, namely her book Beyond Piggy Banks and Lemonade Stands: How to Teach Young Kids About Finance, a step-by-step guide for parents to teach young children the fundamentals of finance.
Senior Financial Advisor, Captrust | Lake Success, N.Y.
Karas is the author of the Money Matters book series and volunteers for the Captrust Community Foundation national financial literacy program, which brings 30-60-minute money management lessons to high school teens.
Acheampong’s commitment to supporting Black wealth development shines with his organization Melanin Money, a financial social network committed to making education more accessible, and its programs, including the Melanin Money Awards, Black Wealth Friday, and Melanin Millionaires Social Club.
In addition to hosting live segments on ABC in North Dakota and leading financial education lessons on his Youtube channel, Meyers hosts free, regularly scheduled financial education seminars for the local community.
Founder and Financial Advisor, New Money, New Problems | Nashville, Tenn.
Harrison is a volunteer educator for Super Money Kids POWER Youth initiative, a summer program held by the city of Nashville to provide summer internships and jobs to local high school students, and plans the annual Riverside Chapel Financial Literacy Symposium for North Nashville residents seeking credit, debt, and tax filing assistance.
Henderson is honored for his efforts to deliver actionable financial advice through his podcast “Conversations for Financial Professionals” and Youtube channel Jumpstart YOUniversity, both of which are dedicated to those looking to pursue a career in financial services.
Moore has created several free resources to help individuals manage their money, including the “Everyday Money Workbook” and “Budgeting Blocks,” a hands-on way to visualize income and expenses without using a spreadsheet.
Family Wealth Advisor, Jason Howell Company | Fairfax, Va.
Howell serves as an adjunct professor at George Mason University and American University and hosts a monthly podcast, “Joy of Financial Planning,” to further educate the other first generation personal wealth managers seeking guidance they did not get growing up.
President & Founder, Xena Financial Planning | Seattle, Wash.
Waddell is being honored in part for her work to increase diversity, equity, and inclusion within the financial services industry, namely as a board member of the NAPFA West Region.
The annual Investopedia 100 list honors independent U.S.-based financial advisors who have demonstrated top-of-the-industry skills in the following critical areas:
Reach: defined as the domain authority of their personal blog or website, followers across socials (LinkedIn, Twitter, TikTok, Instagram, and YouTube), and podcasts (including appearances or ownership of a personal podcast).
Commitment to financial literacy: measured by the advisor’s participation in workshops, programs, nonprofits or collaboration with others in the community to spread financial education to those who need it most, as well as the creation of accessible content.
Community support: measured through peer nominations by industry professionals outside of their own firms, as well as the advisor’s presence and engagement with others in the financial planning industry.
Each advisor CRD number was checked for validity, and each application was checked for accuracy and quality. Final scores were tabulated according to weights designated for each of the criteria above. Investopedia receives no compensation from placing advisors on our list, nor does an advisor’s appearance on our list constitute an individual endorsement by Investopedia of such advisor.
The offers that appear in this table are from partnerships from which Investopedia receives compensation. This compensation may impact how and where listings appear. Investopedia does not include all offers available in the marketplace.